The most effective methods for earning money on Pinterest involve indirect approaches, such as using pins to promote a blog or online business, and partnering with brands to generate income through affiliate links.
How to Make Money on Pinterest
1. Free Advertising for Your Website
3. Affiliate Marketing on Pinterest
Perhaps you began pinning because it was a playful way to connect with and share your passions — like cooking, exercise or sneaker collecting. You’ve grown a Pinterest (and probably also other social media platforms) following with regular pins and sharing your authority in the niche. Your reach might be able to unlock entry into an affiliate program that will enable you to earn a commission for selling products included in pins.
When you’re an affiliate, you can also use Pinterest’s product tagging tool to add personalised affiliate links to pins. Then, viewers can click through to product pages outside of Pinterest to make purchases, and you may receive a commission. Some affiliate programs allow you to highlight an entire product line all in one spot. (Mind that you are legally obligated to reveal your relationship with a brand using just such a feature in the app.)
Example: A few fashion and beauty personalities pin looks to be attired or attire others in and enable fans to go directly from the site to a destination that allows them to shop “the look.” Well, one of these affiliate sites is known as LTK (short for “LIKEtoKNOW2.it”), and it helps connect content creators to brands then ensures they get a cut of any sale. Other popular services that let you earn a commission from promoting products on social accounts include Amazon Associates and Awin.
4. Frugal or Entrepreneurial Inspiration
Brand deals or affiliate marketing likely weren’t the intention with which Pinterest was begun. It’s fundamentally a digital bulletin board that makes possible the free exchange of ideas. You can find ways of saving money using the platform. Go to Pinterest first when you’re looking for DIYs that can completely change your space.
Example: You might save thousands on a basement remodel by painting the rafters and wall panels instead of hiring a contractor to hang drywall. There’s likely a Pinterest pin to dish about some visual ideas and ways of saving. If you are looking to start an online business, Pinterest is the place to find your niche for the best things to sell online, as part of its research.
Do You Get Paid on Pinterest?
How many Pinterest Followers Do You Need to Get Paid?
If you consider these self-promotion and influencer marketing techniques, they may not be all that effective if you do not have at least a few thousand followers. But you can grow your following over time by pinning good quality, pinnable pins that are save-worthy. (The Pinterest website emphasises the benefits of driving saves to expand your audience.)
If you’re new to Pinterest, experiment with pinning and see where it leads you. Here are a few tips to find your footing:
Switch to a Pinterest business account. You can create or convert your personal Pinterest account to a free business account, which comes with access to analytics and allows advertisers and merchants to make different types of ads on the platform.



